Filling out an NCAA Tournament bracket? Research points to how and why we make our picks

Jackie Silverman, assistant professor of marketing at the University of Delaware, co-authored a study in Management Science that could offer potential insights into how and when we fill out NCAA Tournament brackets. In the study, she found people are more risk seeking (more…

Method to the Madness: FSU faculty available to comment on sports psychology, team dynamics for NCAA basketball tournament

In the pressure cooker that is March Madness, some teams collapse and others thrive. Players and coaches who compete every year for that one shining moment strive to understand what makes that important difference. The first round of the men’s…

Q & A with UK sport psychologist Marc Cormier: How student-athletes handle high-pressure situations

It’s basketball fans’ favorite time of year — March Madness. Whether it is the love of basketball, or the thrill of competition, every fan is rooting on a favorite team.What does it take to win it all? Marc Cormier, director of the Sport and Exercise Psychology graduate program housed in the University of Kentucky College of Education Department of Kinesiology and Health Promotion, and director of Counseling and Sport Psychology Services in UK Athletics, recently explained to UKNow how student-athletes handle high-pressure situations.

Sure Bet: UNLV Expert on the Past, Present, and Future of Legalized Sports Wagering

For many fans, sports betting is most associated with the glare of television screens broadcasting every sporting event imaginable in a glitzy casino in Las Vegas — for decades, one of the only places in the U.S. where spectators could legally place wagers. But today, we’re not alone: Since 2018, federal law changes have prompted 36 states to join Nevada in legalizing bets on some of America’s favorite pastimes, and another three could get in the game this year.