A world-renowned place branding expert and Thai professors in branding joined a discussion on “Rethinking Soft Power with Place Branding,” emphasizing the effective use of place branding in Thailand to push the soft power agenda to the fullest.
Tag: Place
The life course boat: A theoretical framework for analyzing variation in family lives across time, place, and social location
Abstract Objective We propose a life course theoretical framework for understanding variation in family life courses between birth cohorts (historical time), societies (place), and social groups (social location). Building on the life course paradigm, we explain how key predictors on…