A recent study finds a powerful correlation between the extent to which users trust Facebook, and the intensity of their Facebook use. The study also finds what contributes to that user trust.
Tag: Stakeholder Engagement
UCLA Health #TeamLA Campaign Unites Los Angeles
UCLA Health initiative to unite Los Angeles with four key goals: raise the collective civic spirit, encourage responsible behaviors like maintaining good health, acknowledge the hardships that COVID-19 has presented and show gratitude to local MVPs and heroes.
How the Public Responds to Corporate Crises (and What Companies Can Do About It)
Researchers have developed a tool to help organizations better assess how stakeholders respond to crises, in order to help them respond to future challenges.