Mention the name “Fallout” to a dedicated gamer, and you might well see their eyes light up with nostalgia. Amazon Prime’s new “Fallout” TV show racked up high scores with critics and audiences alike. Virginia Tech media expert James Ivory answered questions about the appeal of “Fallout” and what its success could mean for the future of entertainment media.
Tag: streaming content
Consumers make decisions based on how and why products are recommended online
As more people go online for shopping, understanding how they rely on e-commerce recommendation systems to make purchases is increasingly important. Penn State researchers now suggest that it’s not just what is recommended, but how and why it’s recommended, that helps to shape consumers’ opinions.