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UrduAbstract Economic inequality is rising globally, yet its impact on consumer behavior remains poorly understood. In five studies, we show that economic inequality increases the preference for personal control appeals—advertising appeals encouraging consumers to reclaim their sense of agency and control. This…
Tag: economic mobility
CSU Among the Top in Social Mobility Across the Nation
Multiple California State University campuses have again placed among the nation’s top performers in economic mobility in CollegeNET’s 2022 “Social Mobility index” (SMI), showcasing the unparalleled value of a CSU degree in elevating the economic trajectory of alumni and their families.