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UrduMichigan State University experts are available to discuss what makes a great Super Bowl commercial, how the NFL and brands use the Super Bowl to connect with consumers and the significance of the league’s investment in Black halftime performers signifies.
Tag: Super Bowl Advertising
Super Bowl Ads Critique: Maryland Smith Experts Available
Consumer behavior and advertising experts at the University of Maryland’s Robert H. Smith School of Business are available to critique this year’s Super Bowl commercials. The experts are marketing professors Henry C. Boyd III, Amna Kirmani and Judy Frels. Boyd…