Elon Musk’s acquisition of Twitter and subsequent dramatic changes have caused controversy and speculation. His corporate restructuring has included mass layoffs and resignations, calls for employees to “work long hours at high intensity,” and the elimination of remote work opportunities.…
Tag: Pricing Strategy
Ending prices with “.99” can backfire on sellers
Setting a price just below a round number ($39.99 instead of $40) may lead consumers into thinking a product is less expensive than it really is – but it can sometimes backfire on sellers, a new study shows.