Neuroscientists reveal the basis of confirmation bias

Neuroscientists at Virginia Tech, University College London, and the University of London revealed brain mechanisms that underlie confirmation bias — a phenomenon where people strongly favor information that reinforces existing opinions over contradictory ones.

The study, published this week in Nature Neuroscience, provides insight into a fundamental property of belief formation that has been documented by psychologists and economists, as well as in popular literature, including George Orwell’s “1984.”

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