Researchers from University of Notre Dame and The Ohio State University published a new Journal of Marketing study that examines how the use of unconventional spellings of a brand name impacts consumers’ inferences about and willingness to support the brand.
Tag: Business
New Study: Black AI Bots Perceived As More Competent and Human Than White or Asian Bots (Video Explainer)
Black artificial intelligence chatbots were perceived as more competent and more human by consumers than White or Asian AI bots during a marketing simulation, according to a new study.
Looking to boost revenue as an online retailer? Charge an upfront membership fee in exchange for unlimited free shipping
Researchers from NC State University and Texas A&M University published a new Journal of Marketing article that examines membership fee shipping programs and the effect on consumers’ purchase behaviors and company net revenue.
‘Ragpickers’ of Mumbai use entrepreneurship to find meaning, study shows
A new study from Dean Shepherd, the Ray and Milann Siegfried Professor of Entrepreneurship at the University of Notre Dame’s Mendoza College of Business considers meaning-making in the face of difficult dirty work by examining the “ragpickers” in Mumbai, India. These members of the lowest caste in Indian society live in the slums and dig through trash for food and necessities. And yet, they manage to embrace hope, destiny and survival.
Research: Employees give better tips to taxi drivers when their company performs well in the stock market
With National OverTip Day coming up March 10, new research from Binghamton University, State University of New York reveals that employees at public companies tip their taxi drivers more on days when their companies perform well in the stock market.
FSU researcher: Passion can fuel success or leave workers’ tanks empty
The fires of passion can propel employees toward success but can also cause them to flame out, a study by a Florida State University researcher has found. Wayne Hochwarter, the Melvin T. Stith Sr. Professor in Business Administration at FSU’s College of Business, said passion is a definite plus in employees, but it doesn’t guarantee results.
The best way to close gender pay gaps is to find the source of unfair pay
New research shows that identifying the drivers of unequal pay is the fastest and fairest way to close gender pay gaps.
Real estate expert spells out what home buyers should pay attention to in volatile housing market
During the housing boom of 2022, homes were selling for well above list price and buyers had to compete for what little was available, but that boom has gone bust, brought low by high interest rates, or so the headlines…
‘Quiet hiring’ gives new name to old strategy in the workplace, says Virginia Tech management expert
The buzz was all about “quiet quitting” — the notion that workers are doing the absolute minimum required of them when they are on the job. Now, the trending term is “quiet hiring” — the practice of companies filling vacancies…
From Classroom to Community, Chula Business School Students Tackle Business Sandbox, Develop a Local Brand
From classroom to market, students belonging to the SIFE club, Chulalongkorn Business School, have collaborated with a community in Nakhon Sawan to develop “Nalin,” a healthy lotus tea that has won the first prize for business plans that promote sustainable community business based on human development and mutual learning.
Prosocial CEOs increase company value, stakeholder satisfaction
New research from Weili Ge, professor of accounting at the University of Washington Foster School of Business, found that CEOs who engage in prosocial behavior — activities that primarily help others — are more likely to make decisions that benefit people and increase company value.
Notre Dame expert on bills preventing Chinese citizens and companies from purchasing land: Adopting blanket restrictions will come with huge collateral costs
University of Notre Dame expert responds to the recent trend among states that are pursuing and supporting bills to prevent Chinese citizens and companies from purchasing U.S. land
Chula Virtual Open House for 2023 International Graduate Programs
Join us at our Virtual Open House 2023 to learn more about our international graduate programs (Master’s and Doctoral Programs), the admissions process, and the benefits of studying at Chula.
GW Expert Available to Discuss the January Jobs Report
517,000 jobs were added in the U.S. in January and the unemployment rate fell slightly to 3.4 percent, according to the U.S. Bureau of Labor Statistics. It’s a surprisingly strong report despite widespread layoffs in the tech industry recently and…
Seawater split to produce green hydrogen
Researchers have successfully split seawater without pre-treatment to produce green hydrogen. The international team was led by the University of Adelaide’s Professor Shizhang Qiao and Associate Professor Yao Zheng from the School of Chemical Engineering. “We have split natural seawater into oxygen and hydrogen with nearly 100 per cent efficiency, to produce green hydrogen by electrolysis, using a non-precious and cheap catalyst in a commercial electrolyser,” said Professor Qiao.
State-of-the-Art Healthcare Destination Provides Comprehensive Suite of Services
Ochsner Health leaders joined with Jefferson Parish officials today to celebrate the opening of Ochsner Medical Complex – Clearview (4430 Veterans Memorial Blvd., Metairie, LA 70006). The new patient-centered healthcare destination features state-of-the-art technology and a comprehensive suite of services, amenities and wellness offerings.
‘U.S. News’ Again Names Salisbury University Online Programs Among Nation’s Best
U.S. News & World Report again has ranked two of Salisbury University’s online graduate programs among the nation’s best. For the sixth year, the publication rated SU’s online M.B.A. Program one of the top in the U.S. SU’s online M.S. in Nursing Program also was ranked among the country’s best.
High-Protein, Gluten-Free Pasta: Chula’s Research to Ensure the Good Health of Gluten-Intolerant People
A faculty member of Chulalongkorn University’s Faculty of Science has researched and developed high-protein, gluten-free pasta noodles for gluten-intolerant health-lovers.
There’s something fishy about flake sold in South Australia
It is a popular takeaway choice at fish and chip shops, but new research has revealed threatened species of shark are being sold as flake at some outlets across South Australia. The University of Adelaide study is the first of its kind to examine flake fillets sold at South Australian fish and chip shops.
Dollar Stores Are Growing as Food Retailers in the U.S.
Tufts University researchers have found that dollar stores are now the fastest-growing food retailers in the contiguous United States—and have doubled their share in rural areas. Households with more purchases at dollar stores also tend to be lower-income and headed by people of color.
A better method for measuring alpha returns
Doppler radar, the Consumer Price Index, quarterback rating – these and many other measuring tools have refined the way performance is both documented and predicted in weather, the economy and sports.
Likewise, Cornell University researchers have developed a new method to better understanding mutual fund returns, which could impact both performance rankings and fund managers’ career trajectories.
When Taxes Go Up, Execs Increase Profits from Insider Trading
New research finds that corporate executives are more likely to increase their profits from insider trading when individual state income taxes go up, presumably because the executives are attempting to offset the increased taxes they will be paying.
Cheerful Chatbots Don’t Necessarily Improve Customer Service
Humans displaying positive emotions in customer service interactions have long been known to improve customer experience, but researchers at the Georgia Institute of Technology’s Scheller College of Business wanted to see if this also applied to AI. They conducted experimental studies to determine if positive emotional displays improved customer service and found that emotive AI is only appreciated if the customer expects it, and it may not be the best avenue for companies to invest in.
Feeling too busy or stressed? ‘Tis the season to prioritize self-care
If you’re feeling especially busy this holiday season, new research shows now is the time to take a moment for yourself.
American University Experts Look Ahead to 2023
What: Uncertainty in the economy and a possible global recession, the quest for normalcy after the COVID-19 pandemic; the continued war in Ukraine; record numbers of migrants surging across the U.S.-Mexican border… As 2022 concludes, American University experts share their…
GW Expert Available: What should businesses do to protect employees during the winter surge of COVID-19 & the flu?
The winter surge of COVID-19, the flu and other viruses is here and it’s top of mind as people prepare to see loved ones during the holiday season. As more workers are now spending more time in the office, what…
FSU expert available to comment on Florida’s special legislative session on property insurance
By: Pete Reinwald | Published: December 8, 2022 | 9:28 am | SHARE: Florida State University College of Business Professor Charles Nyce is available to comment on Florida’s crisis-ridden property-insurance market ahead of the state Legislature’s second special session on the matter.The Dec. 12-16 special session comes after Hurricane Ian threw the state’s insurance industry into deeper trouble, with estimated losses of about $10 billion from the storm as of Nov.
You’re never too busy for self-gifting, study finds
People who are feeling tense due to demands at work or home tend not to reward themselves with gifts, new research finds – even though a new product or visit to the spa might be exactly what they need.
Do acquisitions harm the acquired brand? Identifying conditions that reduce the negative effect
Researchers from University of Leeds, University of Vienna, and University of Pennsylvania published a new Journal of Marketing article that examines why consumers develop negative reactions towards acquired brands and explains conditions that attenuate that negative effect.
APEC University Leaders’ Forum 2022 Successfully Concludes with High-level Discussions on Preparing for the Next Pandemic
Business leaders, policy makers, and university presidents from APRU, a network of 60 leading research universities from 19 economies around the APEC region, convened at the Chulalongkorn University, Thailand, on 16 November for the APEC University Leaders’ Forum (AULF) 2022, under the theme: “Preventing the Next Pandemic.”
CUVET’s “Saraburi Premium Milk” Business Model to Promote Thai Dairy Farmers’ Competitiveness in the Global Market
Chula Veterinary Science Research supports dairy farmers to develop their product quality and brands as entrepreneurs of dairy farm businesses under “Saraburi Premium Milk” to stand competitive in the face of economic crisis.
Anticipate the “day-after” feeling to avoid holiday overspending, expert says
To avoid holiday overspending this year, Binghamton University consumer behavior expert Subimal Chatterjee offers a helpful tip.
Consumer behavior expert explains why fans spend thousands on Taylor Swift concert tickets
Subimal Chatterjee is a SUNY distinguished teaching professor of marketing in Binghamton University’s School of Management. He researches consumer behavior, irrational decision-making and how value perceptions are shaped. Why do fans spend thousands on concert tickets? For major artists like…
‘Uncertain’ economic outlook includes negative growth in 2023; recession not ruled out
With inflation at a 40-year high and an economy that is growing at a sluggish pace, concerns about a recession are real. But it may be avoided if consumer spending continues to persist and if more workers enter the labor force, according to a forecast released today by the Indiana University Kelley School of Business.
Northern Ireland is poorest performing UK region for productivity
Researchers from Queen’s University Belfast have found that Northern Ireland is the poorest performing UK region for productivity, with a productivity gap of 17% to the UK level.
Words matter in food freshness, safety messaging
Changing the wording about expiration dates on perishable food items – which is currently unregulated and widely variable – could help reduce food waste, according to a new Cornell University-led study.
APRU APEC University Leaders’ Forum 2022
The APRU (the Association of Pacific Rim Universities) and Chulalongkorn University cordially invite all interested persons to attend the APRU APEC University Leaders’ Forum 2022 on 16 November 2022 from 9.00 a.m. – 5.30 p.m. (GMT+7), either in person or online.
The Missing Link of Experience Cocreation in Shared Coupons
Researchers from Lehigh University, University of Hong Kong, and Shanghai Jiao Tong University published a new paper in the Journal of Marketing that proposes experience cocreation as a novel strategy to transform shared coupons into a tool to advance relationship building.
UCI’s Paul Merage School of Business hosts annual Latinx Initiative (LXi) conference
EVENT: UCI’s Paul Merage School of Business annual Latinx Initiative (LXi) conference will provide an in-person learning and networking opportunity for 2022. This year’s theme is “Excelencia: Leadership that Thrives.” Speakers and panelists who are Latino leaders throughout the region across business sectors will explore and define leadership excellence for the Latino community.
Failure to prevent rail strike could be ‘catastrophic’ for US business
The looming possibility of a national railroad strike has businesses nationwide concerned. Arthur Wheaton, expert on transportation industries – including trains, plans and automobiles – and director of labor studies at Cornell University’s School of Industrial and Labor Relations, says a…
Labor and hospitality experts consider implications of historic CA fast food law
A coalition of restaurant owners have filed a referendum request to temporarily block California’s new law that gives more power to fast food workers. Patricia Campos-Medina, executive director of the Worker Institute at Cornell University’s School of Industrial and Labor…
Study Outlines Steps To Reduce ‘Cybervetting’ Bias in Hiring
A new paper on cybervetting finds organizations need to implement clearly defined rules regarding how they use online information about job candidates. Failing to regulate ‘cybervetting’ can introduce bias into an organization’s hiring processes and hurt the organization’s bottom line.
ASU named No. 1 in innovation for eighth straight year
For the eighth year in a row, Arizona State University is No. 1 in innovation in the newly released annual Best Colleges rankings by U.S. News & World Report.
FAU Moves Up in ‘U.S. News & World Report’s’ List of Top Universities
FAU moved up in the U.S. News & World Report list of “Top Public Schools,” to No. 132 from No. 140 in this year’s ranking of the nation’s best universities. This marks the largest rise out of all public universities in the state of Florida.
UCI is ranked among nation’s top 10 public universities for eighth year in a row
Irvine, Calif., Sept. 12, 2022 — The University of California, Irvine has been ranked eighth among the nation’s public universities – and 34th overall, an improvement of two spots – on U.S. News & World Report’s 2022-23 list of “Best Colleges,” released today. This is the eighth consecutive year in which UCI has placed in the top 10.
Dealing with angry customers on social media? De-escalate the high arousal with active listening and empathy
Researchers from Vrije Universiteit Amsterdam, Dartmouth College, Babson College, and LUISS University published a new paper in the Journal of Marketing that shows how to de-escalate customer anger on social media sites by using language that signals active listening and empathy.
Paper finds employers increasingly willing to hire workers with criminal records
A new paper in The Quarterly Journal of Economics, published by Oxford University Press, indicates that many American businesses are willing to hire workers with criminal records.
Cornell expert on Nasdaq board diversity rule hearing
Today, two conservative groups will argue in the 5th U.S. Circuit Court of Appeals that Nasdaq’s board diversity rule violates the equal protection clause of the Fifth Amendment. Scott Yonker, associate professor of finance at Cornell University’s SC Johnson College…
WVU celebrates grand opening of Reynolds Hall with building’s namesake
West Virginia University will hold a grand opening ceremony to celebrate Reynolds Hall, the futuristic 186,000-square-foot business complex on Morgantown’s Waterfront made possible through the generosity of Bob and Laura Reynolds. The building is the new home of the John Chambers College of Business and Economics and its 3,700 students.
Johns Hopkins Carey Business School’s new vice dean to focus on faculty impact via research, innovation, and diversity
Johns Hopkins Carey Business School names new vice dean to build on foundation of research and outreach, expand the graduate school’s positive impact on society through research and innovation, and champion diversity in all its forms.